Do you know what is the most common question that I get every day on social media, forums or email? "How to get insights about my Google Analytics data?" People approach me saying that they have a Google Analytics account for years, but they look only at page views or the number of visitors they [...]

Google Analytics launched a series of enhancements to the Flow Visualization reports. The enhancements include the ability to do a date comparison of the Flow Visualization report and the ability to use other types of goals in the goal flow report. You can read the announcement on the Google Analytics blog. But the biggest news, [...]

Google Analytics – one of the most powerful tools for any SEO, assuming you know how to get the data you need from it. One of my favorite things about Google Analytics is how many tools that put at your disposal for quickly analyzing the data you care most about. But again, that all assumes [...]

he web is getting faster, and not just the speed of the pages, but also the speed of change. Before, it was fine to build a website and modify it only when new products were launched. All of us avid Analytics users know that’s just not good enough. We need to be constantly on the [...]

This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to all Analytics users. And follow Google Analytics on Twitter for the latest updates. This week we’re going a bit meta with an overview of the new Overview reports in the [...]

  Use the different data views In many of Google Analytic’s reports it’s possible to switch the presentation of data. Sometimes, this is useful for viewing data in a more ideal way, while other times a different view can reveal entirely new information about a website. Switching views is simple. Directly below the date range [...]

This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to a number of Analytics users. We’ll be giving access to even more users soon. Sign up for early access. And follow Google Analytics on Twitter for the latest updates. Real [...]

  Google Analytics V5 Dashboard [Click for high res image] One of the major drawbacks of the old dashboard was the inability to customize how the data looked on the dashboard. Sure, I could add almost every metric but I could not control how it looked. The new Dashboard tool has many more data visualizations. [...]

If you’ve spent any time looking through your traffic sources in Google Analytics, particularly your referral sources, you may have noticed a lot of your traffic coming various mail sources: Clearly it’s not terribly useful to see your traffic broken out this way. At the very least, you would want to consolidate all of those [...]