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Meta
Monthly Archives: June 2015
Google Makes Clicking On Mobile Ads Harder
by Barry Schwartz Google announced late last week that they are making three changes to how mobile ads work in their network, in order to help with accidental ad clicks. Google said that some studies have shown almost as … Continue reading
Reaching consumers through the music they love: Introducing ads on Google Play Music
With over 30 million songs, Google Play Music provides access to the music people want. And today, we’reintroducing a free, ad-supported version so even more people can enjoy music that makes whatever they’re doing better. At any moment in the … Continue reading
Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In Real-Time
Amy Gesenhues on June 17, 2015 at 1:58 pm in its biggest update since 2012, Google Trends announced a number of new updatestoday, including “minute-by-minute, real-time” data, the integration of YouTube and Google News data to determine trending topics, and … Continue reading
The Greatest PPC Excel Function You’ve Never Heard Of
By Kevin Klein, Account Manager at Hanapin Marketing A little while ago, I wrote about the importance of understanding the difference between causation and correlation, and how the failure to do so could potentially be problematic for the management … Continue reading
Use CRO To Boost Your PPC Performance
We all look at our website’s analytics and try to figure out why we aren’t seeing the type of performance we expect. Is it because of the headline? Is it the time it takes for the page to load? If … Continue reading