Monthly Archives: August 2012

Google Third-Party Policy – Frequently Asked Questions

Google Third-Party Policy – Frequently Asked Questions Contents What do I need to do to prepare for these policy changes? Why is Google making this change? When do these third-party reporting requirements go into effect? What type of information is … Continue reading

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iPad PPC strategies: Mobile in the Morning, Laptop in the Evening

Duncan Parry, August 13, 2012 The iPad has become a common sight in many work places, schools, homes and on the street. While Microsoft’s announcement they will enter the tablet category may change this, iPads are a notable element of … Continue reading

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5 Easy Tips to Boost Conversions from YouTube Ads

It’s surprising how many advertisers today dismiss YouTube as simply a brand building tool. Fact is, YouTube ads do convert, oftentimes very cost-effectively. Whether you have an e-commerce site seeking additional sales or a lead gen model, YouTube advertising should … Continue reading

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