Author Archives: admin

Getting Ahead of the Voice Search Revolution

Posted on 03/03/2020 by admin

New year, new client goals…and the voice search revolution is picking up its stride. Smart speakers such as Amazon Alexa and Google Home assistant are seeing an increase in usage, while almost every smartphone is equipped with at least one … Continue reading →

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אורן מרון

Posted on 29/12/2019 by admin

האם הטכנולוגיה יכולה לסייע במניעת פציעות ספורט?   פציעות הן חלק מחייו של ספורטאי מקצוען וחובב, ומהווים למעשה סוג של סיכון לכל מי שעוסק בו על מגוון ענפיו. אין זה משנה אם אתה ספורטאי-על, רץ של סופי שבוע בים או … Continue reading →

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אורן מרון GEUESTBOOK

Posted on 26/12/2019 by admin

GEUESTBOOK Case Study, The Joseph hotel, TLV – אורן מרון Imagen you are checking in to a hotel, after a short visit to the check in clerk, you get a key and find your way to your room. If you are … Continue reading →

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The Top 10 Google Ads Innovations of 2018

Posted on 27/12/2018 by admin

As you know, one year is like a century in the world of Google advertising. There are many innovations, experiments, and new trends constantly developing to advance the way we target, reach, and speak to end users. This year was … Continue reading →

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Google: IP Addresses Don’t Matter For Backlinks & Search Rankings

Posted on 24/10/2018 by admin

oogle: IP Addresses Don’t Matter For Backlinks & Search Rankings Oct 23, 2018 • 8:02 am | (7)by Barry Schwartz | Filed Under Google Search Engine Optimization   Google’s John Mueller responded “nope” when asked if IP addresses matter for … Continue reading →

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Google Analytics and Mautic (Open Source Marketing Automation): How to track digital conversions?

Posted on 03/10/2018 by admin

Mautic is a very flexible and powerful Marketing Automation tool. When you create forms in Mautic for online campaigns, it’s important to track conversions from Google Analytics in order to optimize your media placement spend. Using Google Tag Manager In … Continue reading →

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Instagram is building a standalone app for shopping

Posted on 06/09/2018 by admin

By Casey Newton@CaseyNewton Sep 4, 2018, 4:38pm EDT   Instagram is working on a new standalone app dedicated to shopping, The Verge has learned. The app — which may be called IG Shopping — will let users browse collections of … Continue reading →

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The Top 4 Google Ad Format Updates: Less Transparent Reports and More Options than Ever Before

Posted on 29/08/2018 by admin

By Mary Hartman | @PPCHartman | Account Manager at Hanapin Marketing | August 23, 2018 In this industry, if you blink you might miss something important. And it has never been more the case than with the rollout of various … Continue reading →

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4 Facebook Ad Time Saving Tools

Posted on 14/08/2018 by admin

  By Aaron Childs | Account Manager at Hanapin Marketing | August 7, 2018 Digital marketing can be very time consuming. Advertising across multiple channels and devices can consume all your bandwidth if you let it. That’s why you need … Continue reading →

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The Visual Guide to SERPs (2018 Edition)

Posted on 24/07/2018 by admin

How to Optimize for Featured Snippets Featured Snippets are designed to give specific answers to search queries that are question-related. The featured snippet is in position 0 for SERPs, which means that it will appear above position one, and even … Continue reading →

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