Monthly Archives: October 2010

Youtube Holiday Marketing

Cross posted from the Google Retail blog Original post written by Jennifer Wasson, You Tube Team This holiday season, we’ve prepared YouTube marketing strategies to help you take advantage of this time of the year on the top online video … Continue reading

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The Bid Simulator reaches a new level

A few weeks ago, we announced the launch of Estimated Top Impressions in the bid simulator. Today we’re announcing another improvement: the ability to view bid simulations across keywords in an ad group at once. With this launch, we hope … Continue reading

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Facebook Like Buttons Begin Appearing in Online Banner Ads

The Like button has been available since late April, but Facebook and some of its advertisers are taking it a logical step further in a test rolling out today: Like buttons in banner ads. So if you’re reading an article … Continue reading

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Tracking your ad clicks with dynamic destination URLs

Today, we’re announcing an update to ValueTrack, a feature for those of you who use third-party tracking software or have access to your web logs. Using the features previously announced, we made it easy to track your search and content … Continue reading

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5 Ways to Pick the Right Keywords for Your SEO Campaign

Keyword research is the crucial step in website development and SEO process. There are some basic points to stick to while doing keyword research for your SEO campaign. Research Your Target Market The product/service you offer might be suitable for … Continue reading

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GOOGLE SANDBOX Still Important To Success

sandbox effect noted when a new website is launched. Google does acknowledge that there may be something in the algorithm that penalizes new websites and gives them lower rankings until they have proven their value. The reasons for such a … Continue reading

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Find information faster with mobile Ad Sitelinks

Cross-posted from the Google Mobile Ads Blog We recently launched Mobile Ad Sitelinks, a search ad format that displays additional links to content located deep within your site. Available globally on high-end mobile devices, Ad Sitelinks are an easy way … Continue reading

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Back-to-Basics: Non-Brand Keywords

The majority of search referrals to the Google Store come from brand related searches — searches that include brand references like “google store”, “android t-shirt”, or “youtube jacket”. But, as I dug into the data, I was surprised to find … Continue reading

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U.S. Government Using Facebook For Surveillance

Did you know the American Government is now monitoring social networking sites to try to identify immigration fraud? As The Huffington Post puts it, Big Brother really is watching you! In documents obtained by the Electronic Frontiers Foundation, the U.S. … Continue reading

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5 SEO Mistakes Anybody Can Avoid

Whether you own a small three page hobbyist website or a monster E-commerce store there are several things you can check to ensure you are not placing any barriers in the way of your search engine optimisation campaign. Below you … Continue reading

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