Monthly Archives: March 2016

Google is completely redesigning AdWords: Offers first peek

Posted on 29/03/2016 by admin

At more than 15 years old, AdWords is looking like a bit of an old fogey, with an aging facade that looks to be creaking under the weight of hundreds of features accumulated over a decade and a half. On … Continue reading →

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מה המחיר הממוצע להתקנת אפליקציה לפי המדינות והתחומים השונים

Posted on 15/03/2016 by admin

One of the most important metrics mobile app marketers need to measure is a Cost Per Install (CPI). It provides an information for how much does it cost to generate a single app install on a smartphone or a tablet. … Continue reading →

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Eye Tracking in 2016: How Searchers Interact with Mobile SERPs vs. Desktop

Posted on 06/03/2016 by admin

In 2014, Mediative released an eye-tracking study that looked at how Google’s Search Engine Results Page (SERP) has changed over the last decade, and how searcher behavior has adapted as a result. We learned that: Top organic results are no … Continue reading →

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Google AdWords Benchmarks for YOUR Industry

Posted on 02/03/2016 by admin

Whether you’re doing PPC for the first time or you’ve just signed a new client, it can be daunting to know whether or not you’re doing a good job. Sure, we all want to create unicorn ads that have highest … Continue reading →

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