Monthly Archives: February 2011

Amazon Product Ads

Amazon has entered the PPC marketplace with what they are branding "Product Ads."  It’s sort of like a combination of PPC and comparison shopping, since people are looking to purchase anyway.  The categories are initially limited.  Right now there is … Continue reading

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Show ads that are most likely to receive conversions more often

Today we’re announcing the launch of a new ad rotation setting in AdWords that allows you to optimize for conversions. Previously, you had two options: Optimize for clicks: Ads that are expected to provide more clicks are shown more often … Continue reading

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Handling Email Referrals in Google Analytics

If you’ve spent any time looking through your traffic sources in Google Analytics, particularly your referral sources, you may have noticed a lot of your traffic coming various mail sources: Clearly it’s not terribly useful to see your traffic broken … Continue reading

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4 Ways to Find Business Facebook Fan Pages

Either as a consumer that loves different brands or a B2B marketer who’s looking to connect with prospects, Facebook Fan pages offer an easy way to engage with others that have similar interests.  It’s easy enough to find the brand … Continue reading

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Ten Valuable SEO Link Building Tips

SEO link building is one of the most crucial methods you can use for website promotion. While on-page optimization is important, it doesn’t take you really far. Once your website is up and running, the next thing to do is … Continue reading

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New Bing Bar available for download today

Today we are excited to announce the launch of Bing Bar, available for download here. Engineered from the ground up, the new Bing Bar gives you quick access to all the stuff you do online. Conducting a search, checking Facebook … Continue reading

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An update to Google Social Search

Today we’re doing a little bit more to bring you all the goodness of Google, plus the opinions of the people you care about. As always, we want to help you find the most relevant answers among the billions of … Continue reading

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4 solid ways to increase the Traffic of your website

Easiest Method – Social Networking/Media websites: Acquiring several social media accounts in order to proliferate your website as bookmarks can be the quickest way to index your website as well as building efficient traffic. Some websites allow you to review/comment … Continue reading

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Automated rules now available to all advertisers

Back in December, we announced the limited release of AdWords automated rules, a new feature that lets you save time by scheduling automatic changes to your account based on criteria that you specify. Today we’re happy to announce that this … Continue reading

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20 Tips for developing a Successful Email Marketing Campaign

1. Identify your target audience’s needs Find out what could provide value to your target audience and brainstorm on the content. 2. Build a landing page for the subscription form A dedicated landing page should include all the features that … Continue reading

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