Category Archives: SEO

Google: IP Addresses Don’t Matter For Backlinks & Search Rankings

oogle: IP Addresses Don’t Matter For Backlinks & Search Rankings Oct 23, 2018 • 8:02 am | (7)by Barry Schwartz | Filed Under Google Search Engine Optimization   Google’s John Mueller responded “nope” when asked if IP addresses matter for … Continue reading

Share
Posted in SEO | Tagged | Comments Off on Google: IP Addresses Don’t Matter For Backlinks & Search Rankings

Chrome Plugins for Marketers in 2018

Chrome is one of the most used browsers online. Aggressive campaigns from Google helped Google Chrome to expand rapidly and increase its user base steadily. Chrome is also one of the most used Browsers among Marketers, and this is mostly … Continue reading

Share
Posted in SEO | Tagged | Comments Off on Chrome Plugins for Marketers in 2018

How Do I Rank Higher in Google Local Search? Our Checklist for Local SEO

The good news: Showing up in Google’s search engine can be extremely beneficial to your local business. The bad news: Google doesn’t care if you rank high or low. It cares only that there are quality results that answer the … Continue reading

Share
Posted in SEO | Tagged | Comments Off on How Do I Rank Higher in Google Local Search? Our Checklist for Local SEO

The 8 Best Tools for Finding Competitor Keywords

Keyword research is the foundation upon which all good search marketing campaigns are built. Targeting relevant, high-intent keywords, structuring campaigns into logical, relevant ad groups, and eliminating wasteful negative keywords are all steps advertisers should take to build strong PPC … Continue reading

Share
Posted in Adwords, Google, SEO | Tagged | Comments Off on The 8 Best Tools for Finding Competitor Keywords

Google Optimize now offers more precision and control for marketers

Savvy businesses review every step of the customer journey to ensure they are delivering the best experience and to find ways to offer more value. Today, we’re releasing two new features that will make it easier for you to improve … Continue reading

Share
Posted in Google, SEO | Tagged | Comments Off on Google Optimize now offers more precision and control for marketers

How to Build SEO Strategies Effectively (and Make Them Last)

Posted by Bill.Sebald “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” I read The Art of War in college, written by the Chinese general Sun Tzu (author of the quote above). … Continue reading

Share
Posted in SEO | Tagged | Comments Off on How to Build SEO Strategies Effectively (and Make Them Last)

The Past, Present, and Future of SEO

There’s so much information out there about SEO—and a lot of it, as you’ve probably seen, is wrong. For example, when I sat down to write this article, I did a simple Google News search for SEO. The first thing … Continue reading

Share
Posted in SEO | Tagged | Comments Off on The Past, Present, and Future of SEO

Today’s Top Link building Strategies

https://www.penguinstrategies.com/blog/why-link-building-is-important-now-and-forever-infographic?utm_campaign=June%202016%20guest%20blog%20post%3A%20Why%20Link%20Building%20is%20Important%20Now%20and%20Forever&utm_content=34078039&utm_medium=social&utm_source=linkedin

Share
Posted in Adwords, Google, SEO | Tagged | Comments Off on Today’s Top Link building Strategies

Say goodbye to Google: 14 alternative search engines

won’t debate the merits of these improvements, we’ve done that already here: Google kills Right Hand Side Ads and here: Google launches Accelerated Mobile Pages, but there’s a definite feeling of vexation that appears to be coming to a head. … Continue reading

Share
Posted in Adwords, Google, SEO | Tagged | Comments Off on Say goodbye to Google: 14 alternative search engines

Moz Releases 2015 Search Engine Ranking Factors Study

Moz has now published their 2015 search ranking factors, which they claim to the largest study they’ve done yet on this topic. The study ranks the various search ranking factors based on (a) asking industry experts their thoughts on over … Continue reading

Share
Posted in Adwords, SEO | Tagged | Comments Off on Moz Releases 2015 Search Engine Ranking Factors Study