May 17th, 2012 
admin Some of the greatest challenges my previous ecommerce clients have faced have revolved around developing a cohesive and long-term content/link building strategy. They’ve done all the changes they can on the technical backend of the site, incorporated keywords on the site, created a crawlable internal linking structure, and have paid for PR releases, submitted directory [...]
April 30th, 2012 admin Even though SEO is a synergy of different practices, not all of them are equally important for higher rankings. And, because SEO’s are normally pressed-for-time individuals, it’s essential for them to know what SEO tasks should be their priority. Speaking of on-page and off-page SEO (many SEO’s also consider keyword research a separate aspect), I’d [...]
April 8th, 2012 admin Here’s our latest installment of search quality highlights, with another 50 changes to report for March. We’re starting to get into a groove with these posts, so we’re getting more and more comprehensive as the months go by. New for this month, we’ve published uncut video from our search quality meeting, which gives a great [...]
March 22nd, 2012 admin If you are sponsoring or speaking at an event or conference, then it’s likely that you’ll get links to your website from the main event website: you may appear site-wide on every page, or they might have dedicated pages listing the event’s sponsors or speakers. But if you are a mere attendee/delegate then don’t fret, [...]
March 20th, 2012 admin There’s nothing I hate more than rehashed, regurgitated content – and unfortunately, the SEO world is full of advice that’s been repeated so often that the only thing it’s good for is wasting your time. In my last article – 13 Unconventional Link Building Strategies – I broke this mold by showing you a few [...]
February 27th, 2012 admin Thanks to the Internet and search algorithms, people have learned to express their informational need in the form of keyword queries. Keywords can be easily called the major concept of the global theory of search optimisation because they are the point to start out any web search. Undoubtedly, one of the main tasks of SEO [...]
February 21st, 2012 admin Search Engine Optimization often is a difficult topic and not every blogger agrees that much time should be spend at it but too often people discussing the topic do not know what it all entails. So we sat down and created a What is SEO? infographic. The graphic covers all basics of SEO and explains [...]
January 28th, 2012 admin Sitemaps are a way to tell Google about pages on your site. Webmaster Tools’ Sitemaps feature gives you feedback on your submitted Sitemaps, such as how many Sitemap URLs have been indexed, or whether your Sitemaps have any errors. Recently, we’ve added even more information! Let’s check it out: The Sitemaps page displays details based [...]
January 26th, 2012 admin AYTM Near the end of December 2011, we ran a survey on this blog asking consultants and agencies of all sizes and geographies to contribute their pricing models and cost structures. I’m pleased to share the results of that survey in the hopes that it will give everyone in the search industry a better idea of the [...]
January 14th, 2012 admin Love for Lists 1. Build a "101 list". These get Dugg all the time, and often become "authority documents". People can’t resist linking to these (hint, hint). 2. Create 10 easy tips to help you [insert topic here] articles. Again, these are exceptionally easy to link to. 3. Create extensive resource lists for a [...]
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